Activecampaign Review | Why It Is #1 Automation Tool

A complete Activecampaign review (Updated in 2022) which includes the personal views of real Activecampaign users on sites like g2.com and other review sites.

Activecampaign keeps you free from marketing and sales hazards and snatches the #1 position as the best CRM automation platform.

Activecampaign includes everything you’ll need to launch an effective marketing automation campaign.

The Activecampaign marketing automation workflow helps you manage common marketing tasks like acquiring customers, segmenting customer categories, and nurturing them until they’re ready to buy.

If you own an online business that sells products or services directly to other businesses, you can use Activecampaign to automate your marketing efforts. This can help you save time and keep your marketing campaign organized.

You can start using Activecampaign’s automation workflow for $9.00 per month. Also, you can start using Activecampaign with the free trial and use all the feature Activecampaign offers to its pro customers.

Disclaimer: After reading this post, I might get a tiny commission at no further cost to you if you decide to buy a paid version. You will find the full affiliate disclosure on my privacy policy page.

About Activecampaign

Activecampaign is a marketing automation tool that has been serving since 2003 and it is located in Chicago.

Activecampaign is a great marketing automation tool for small business owners. It helps them automate their marketing campaigns with no effort, and it also tracks customer behavior on their site.

Activecampaign also helps your customers to engage with your products and services.

Automate customized experiences across all your customer touchpoints to better segment and reach out to clients

Keep track of buyer preferences, behavior, and a variety of customs characteristics throughout the whole customer lifecycle for greater segmentation and more effective outreach

Use data from the full customer journey to pick the best content, send time, and delivery channel for each client.

Develop highly personalized campaigns with minimal effort, then in real-time modify your mailing approach based on customer actions.

Replicate the 1-1 personal experience for each client, regardless of how big your company grows.

By far, the most sophisticated automation platform we’ve ever heard of is ActiveCampaign. You can make practically any automated campaign, such as triggered campaigns, sales follow-ups, automated segmentation, lead scoring and dynamic email content, to name a few. You may now send one-to-one sales emails right from your inbox.

What Does Activecampaign Do? Best Features

Activecampaign is a powerful marketing tool that allows you to create and manage your marketing campaigns easily. It has a wide range of features that makes it one of the most popular marketing tools available today.

Overview Of Main Feature

The major feature of Activecampaign is Customer Experience Automation

Customer Experience Automation – Activecampaign provides you with the ability to automate your customer’s journey.

You can easily create and manage your marketing campaigns and track their progress and performance.

Some of the key features of Activecampaign include:

Campaign management: Activecampaign provides an easy-to-use interface for managing your marketing campaigns. You can create and manage your campaigns easily, and track their progress and results.

Email marketing: Activecampaign provides powerful email marketing features that allow you to reach your target audience effectively. You can create and send newsletters, autoresponders, and other types of email campaigns easily.

Lead capture and management: Activecampaign provides powerful tools for capturing and managing leads, so you can effectively keep track of your potential customers. You can track your leads, segment them, and nurture them until they are ready to buy from you.

Marketing automation: Activecampaign provides powerful marketing automation features that allow you to automate your marketing tasks easily. You can set up automatic email campaigns, drip campaigns, and other types of marketing tasks easily.

Email marketing platform – Activecampaign is a powerful email marketing platform that allows you to reach your target audience effectively. You can create and send newsletters, autoresponders, and other types of email campaigns easily.

CRM & sales automation: CRM and sales automation are important tools for managing your customer relationships and sales pipeline. Activecampaign provides powerful features in both areas to help you be successful. You can track your customers, prospects, and leads easily, and manage your sales pipeline effectively.

API & Integration – Activecampaign’s API and integration features make it easy to connect your account with other third-party apps. You can connect Activecampaign with your CRM, eCommerce, and other business applications easily.

Best Features Of Activecampaign (Activecampaign Review)

Sales Engagement :

Sales engagement is the process of initiating and maintaining contact with potential customers throughout the sales cycle. Activecampaign provides users with a platform to automate their sales engagement processes.

Activecampaign’s sales engagement features include:

• Lead management
• Email marketing automation
• Task and workflow management
• Pipeline management
• Reporting and analytics

By using Activecampaign, sales teams can streamline their sales engagement processes and improve their efficiency and productivity.

Landing Page Builder:

In Activecampaign you can create stunning landing pages with drag and drop design tools.

You can create landing pages to generate leads and put them on your contact list automatically.

Messaging & Text – Activecampaign provides users with powerful messaging features that allow them to communicate with their contacts easily.

Some of the messaging features include:

• SMS marketing
• Inbox messages
• MMS marketing
• Chatbot builder

With Activecampaign’s messaging features, you can easily reach your target audience and engage with them.

Webinar Marketing: Webinar marketing is a powerful marketing tool that allows you to reach your target audience and generate leads. Activecampaign provides users with an easy-to-use webinar marketing platform.

Some of the key features of Activecampaign’s webinar marketing platform include:

• Lead capture
• Webinar registration
• Live streaming

Conversations & Chat – Activecampaign provides users with powerful conversation features that allow them to reach their contacts easily.

With Activecampaign’s conversation features, you can easily engage with your target audience.

Social Media – Activecampaign provides users with powerful social media features that allow them to reach their contacts easily.

Some of the social media features include:

• Social media campaigns
• Social media management
• Social media reporting

With Activecampaign’s social media features, you can easily engage with your target audience and generate leads.

Reviews Management – Activecampaign provides users with powerful review management features that allow them to reach their target audience and generate leads.

Some of the review management features include:

• Review monitoring
• Review management
• Review reporting

Web Personalization – ActiveCampaign’s web personalization features let you deliver the right message to the right person at the right time through ActiveCampaign’s intelligent website visitor tracking.

Triggered Campaigns – Activecampaign’s triggered campaigns are a great way to automate your marketing communications and create a more seamless customer experience.

WhatsApp – ActiveCampaign’s WhatsApp integration lets you connect with your customers and prospects on the world’s most popular messaging platform.

Activecampaign’s Service & Support

There is a team of Activecampaign experts who are available to help you with any questions or issues you may have. Activecampaign’s Service & Support is available 24/7 via live chat and with phone support as well, and they offer a variety of services to help you get the most out of Activecampaign.

Activecampaign’s Service & Support can help you with Activecampaign setup, Activecampaign training, Activecampaign troubleshooting and more.

Advantages (Activecampaign Review)

Activecampaign is an online marketing and automation tool that helps businesses automate their marketing processes. It provides a wide range of features and tools that businesses can use to create, manage, and track their marketing campaigns. Activecampaign is also a very affordable tool, making it a great option for small businesses or businesses on a budget.

Activecampaign offers a number of advantages over other marketing automation tools.

First, it is very user-friendly and easy to use.

Activecampaign’s drag-and-drop interface makes it easy to create and manage your campaigns. Second, Activecampaign is very affordable.

Activecampaign offers a number of pricing options that make it a great option for small businesses or businesses on a budget.

Third, Activecampaign provides a wide range of features and tools that businesses can use to create, manage, and track their marketing campaigns.

Activecampaign’s features include campaign creation, contact management, email marketing, lead capture, automation, and reporting.

Activecampaign also offers a number of integrations, making it easy to connect Activecampaign with other software applications. fourth, Activecampaign has excellent customer support. Activecampaign’s customer support team is available 24/7 to help businesses with any questions or issues they may have.

Disadvantages (Activecampaign Review)

Activecampaign is a powerful marketing tool, however, there are some disadvantages to using it.

One disadvantage is the Activecampaign logo. If you use Activecampaign to create marketing materials, the Activecampaign logo will be prominently displayed. This can be distracting to potential customers and make your marketing materials less effective.

Additionally, Activecampaign is a paid service. While it offers a free trial, you will eventually need to pay for a subscription in order to continue using Activecampaign for your marketing automation.

Activecampaign Pricing

Activecampaign comes with four different pricing options according to your marketing needs.

Lite Plan – $9/ per month

Plus Plan – $49/ per month

Professional Plan – $149/ per month

The enterprise plan is a customizable plan, and you can get better pricing options by talking to the sales team.

Who is Activecampaign for?

Activecampaign is for small businesses, freelancers, and solopreneurs who want to connect with their customers and grow their businesses.

Activecampaign helps you build relationships with your customers and gives you the tools you need to automate your marketing and sales processes.

Activecampaing for eCommerce , B2C & B2b Businesses

• Connect with the users and track their behavior.
• Activecampaign provides a marketing CRM to keep track of your contacts and customers.
• Automatically send emails, SMS, and notification to engage your customers
• Drag-and-drop builder to create workflows that save you time by automating repetitive tasks.
• Activecampaign’s engagement features help you stay in touch with your contacts and customers.
• 600+ pre-built automation templates
• 870+ app integrations (i.e. Shopify, WooCommerce, Bigcommerce, Magento, and many more)

What is ActiveCampaign Marketplace?

The ActiveCampaign Marketplace is a collection of apps and integrations that add functionality to your ActiveCampaign account.

You can use the ActiveCampaign Marketplace to find integrations for the apps you use or to find new apps to try.

The ActiveCampaign Marketplace includes integrations for eCommerce, CRM, accounting, and more.

To access the ActiveCampaign Marketplace, log in to your ActiveCampaign account and click on the Marketplace tab.

Activecampaign Review (Summery)

Though Activecampaign does not offer any transactional email autoresponder service this is the one lack of feature Activecampaign has but Activecampaign more than makes up for it in the features it does offer which are numerous.

Activecampaign is an affordable all-in-one marketing solution that is great for small businesses, solopreneurs, and freelancers who want to connect with their customers and grow their businesses.

Also, Activecampaign does not have any free plan but Activecampaign does offer a very generous 14-day free trial.

Activecampaign pricing starts at $9/month for the Lite plan which is very cheap.

So above all, if you want to stay ahead of the sales and marketing growth of your business try considering Activecampaign above all marketing automation tools.